Expose Tobacco Industry Manipulation, Save the Next Generation

2020 Global Media Competition

The Global Center for Good Governance in Tobacco Control (GGTC)*, a partner in STOP (Stopping Tobacco Organizations and Products), is organizing its first Global Media Competition to seek compelling visual designs that portray tobacco industry manipulation.

The competition builds upon this year’s theme for World Health Organization’s World No Tobacco Day: "Protecting youth from industry manipulation and preventing them from tobacco and nicotine use." Designs should aim to inform youth about industry manipulation and to prompt them to participate in countering the industry. The winning graphics will be shared with advocates from around the world to support their efforts to protect youth from being targeted by tobacco industries.

Competition Details


This competition is open to everyone. Those below 18 years old will require parental or guardian consent.


To submit entries, each participant must fill out the registration form.

  • April 28 to May 31, 2020

    Submission of entries

  • Early June

    Announcement of winners


Submissions may be in the forms of:

  • Memes

    Image dimension: 1080x1080 pixels
    Format: JPG, PNG

  • GIFs (Graphic Interchange Format)

    Length: No more than 6 seconds
    Resolution: 480-1080p

  • Digital Stickers

    Submission shall be a set of sticker designs composed of one main image, one chat thumbnail icon, and six sticker images (See LINE specification)

    Submission shall be a set composed of eight sticker designs
    Format: PNG
    Width to height ratio: 240x240 pixels (main image), 370x320 pixels (sticker images), 96x74 pixels (chat thumbnail icon)

  • Posters

    File size: 8.5x11 inches (300dpi)
    Format: JPG, PNG, PDF

  • Infographics

    Size: 8.5x11 inches
    Resolution: 300dpi
    Format: JPG, PNG, PDF

  • Short videos

    Length: No longer than one minute
    Format: MP4
    Subtitle: English


  • All entries must adhere to the competition rules. GGTC will provide a list of facts and a fact sheet about the industry. Participants can select one fact that will guide them in creating their content and graphics or use other relevant information that exposes tobacco industry manipulation.

  • Each participant may submit a maximum of three entries.

  • Entries from all parts of the world that are written in English are most welcome. However, entries written in the national language of Bengali, Filipino, Hindi, Indonesian, Portuguese, Spanish, Ukranian, Urdu, and Vietnamese will also be accepted, provided that the participant will supply the English translation.

  • All participants must post their entries on their Facebook, Twitter, Instagram, and Youtube accounts and use the following hashtags: #ExposeTobacco, #TheGGTC, and #NoTobacco.

  • Each entry must be an original work and must not infringe on the intellectual property or other rights of any other third party, regardless of country of residence.

  • By submitting an entry, each participant agrees to grant Southeast Asia Tobacco Control Alliance (SEATCA)* the right without obligation, to use the visual/graphic materials for any purpose determined.

  • GGTC reserves the right to disqualify entries that do not comply with the competition rules, or that are not in compliance with the Conflict of Interest clauses provided in the registration form.

    *GGTC is a joint initiative of SEATCA and School of Global Studies, Thammasat University.


Materials will be judged according to the following criteria:

  • Relevance to the theme

    The use of combined visuals and text to convey the theme.

  • Quality of the content

    The use of valid and accurate information presented in a visually pleasing and understandable manner.

  • Design and Creativity

    The aesthetic use of design elements to convey the message.

  • Overall impact

    The emotional impact evoked by the graphic material as influenced by its composition and presentation.

  • Online voting results

    The total number of votes/reactions gathered by the material using Facebook and Twitter.


  • Meme, GIF, Digital Sticker, and Poster
    • 1st Place winner: $2,000
    • 2nd Place winner: $1,000
    • 3rd Place winner: $500
  • Infographics and short video
    • 1st Place winner: $5,000
    • 2nd Place winner: $2,000
    • 3rd Place winner: $1,000

Creators of winning entries may also be eligible to win:

• An all-expenses-paid trip to attend the Asia Pacific Conference on Tobacco or Health (APACT) in Bangkok to showcase their entry. APACT is a regional tobacco control conference involving over 1,000 public health professionals.

• An opportunity for the entry to be used in the Global Tobacco Industry Interference Index report, the GGTC website, and other promotional materials.

List of Facts

Be guided in creating your visual entries to the "Exposing Tobacco Industry Manipulation, Save the Next Generation" Global Media Competition. Refer to our List of Facts or GGTC’s fact sheet on “Tobacco Industry: Manipulating the Youth into a Lifelong Addiction.

Register now

The Judges

Spread the Word!

Let others know how the tobacco industry manipulates the youth.
Share and invite your friends to join the competition.

Global Media Competition Boot Camp

View or download the slides from the Boot Camp.

Our Partners

Association of European Cancer Leagues African Tobacco Control Alliance Campaign for Tobacco-Free Kids Corporate Accountability Framework Convention Alliance IFMSA

This Global Media Competition is organized with the participation of the HealthBridge Vietnam, HealthJustice Philippines, Lentera Anak Indonesia, National Council for Tobacco Control, NGO Advocacy Center "LIFE" Ukraine, PROGGA Knowledge for Progress Bangladesh, Salud Justa Mexico, Society for Alternative Media and Research Pakistan, and Secretariat of the WHO Framework Convention on Tobacco Control.